Reaching the right audience in a post iOS update world requires strategy, and we have it.
With the marketing and tech world constantly evolving, Specificity prides itself on not being married to any type of ad tech. We remove the guessing game completely by leveraging smarter strategy and technology.
We can target based on:
Location
Whether used as a contextual layer in identifying the right audience or as a stand-alone select, location behavior matters when dialing in your audience.
Search
We pull device IDs based on search behavior by keywords related to your specific product or service, outside of their initial search.
Criteria
With access to over 5 billion data points, we are only limited by our own creativity in audience identification. If there is a characteristic, we'll reach it.
We're different where it matters.
AdTech platforms seek to monetize technology. We leverage it directly on your behalf. We have the ability to show you which targeting selects don't stop at engagement, but continue to conversion.
Our services include:
News, Updates, & Blogs
Yahoo!Finance – “Specificity Reaches$1.8 Million in Annual Run-Rate Revenue”
“Ongoing Revenues and Additional New Business Signed During June and July 2023 Equates to $1.8 Million Annualized Rate TAMPA, FL / ACCESSWIRE / August 8, 2023 / Specificity Inc. (OTCQB:SPTY) (the “Company”), a full-service digital marketing firm that delivers cutting-edge marketing solutions, today announced the Company’s filing of its Quarterly Report…
Read MoreWith Absolute Specificity #8 – James Whittaker
Our minds and thoughts play a crucial role in shaping our reality and achieving success. James Whittaker, the co-author of Think and Grow Rich: The Legacy, emphasizes the power of the mind and the importance of thoughts and beliefs in shaping one’s reality. He discusses various other principles and…
Read MoreThe Adtech Game of 3-card Monte!
Agencies touting a data asset giving them the ability to address 70%-80%-90% of adults might be right when they say they can serve that many people ads. But ask yourself this, does it make sense to market to 200 million people? Probably not and more to the point, it is…
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