As seen in:
![4e293af7-8464-45d7-9428-a96963909e42 4e293af7-8464-45d7-9428-a96963909e42](https://www.specificityinc.com/wp-content/uploads/2023/10/4e293af7-8464-45d7-9428-a96963909e42.png)
![Investors+Observer Investors+Observer](https://www.specificityinc.com/wp-content/uploads/2023/10/InvestorsObserver.png)
![2560px-NASDAQ_Logo.svg 2560px-NASDAQ_Logo.svg](https://www.specificityinc.com/wp-content/uploads/2023/10/2560px-NASDAQ_Logo.svg_.png)
![etfchannellogo etfchannellogo](https://www.specificityinc.com/wp-content/uploads/2023/10/etfchannellogo.png)
![barrons barrons](https://www.specificityinc.com/wp-content/uploads/2023/10/barrons.png)
The world's only accessible first party data graph.
![first-party-data first-party-data](https://www.specificityinc.com/wp-content/uploads/2024/03/first-party-data-1.png)
Our Partners & Toolbox
![basis-tech basis-tech](https://www.specificityinc.com/wp-content/uploads/2024/03/basis-tech-1.png)
![beeswax-black beeswax-black](https://www.specificityinc.com/wp-content/uploads/2024/03/beeswax-black.png)
![call-loop call-loop](https://www.specificityinc.com/wp-content/uploads/2024/03/call-loop.png)
![callrail callrail](https://www.specificityinc.com/wp-content/uploads/2024/03/callrail.png)
![centro centro](https://www.specificityinc.com/wp-content/uploads/2024/03/centro-1.png)
![clutch clutch](https://www.specificityinc.com/wp-content/uploads/2024/03/clutch-300x300.png)
![delivr delivr](https://www.specificityinc.com/wp-content/uploads/2024/03/delivr-300x76.png)
![google-partner google-partner](https://www.specificityinc.com/wp-content/uploads/2024/03/google-partner.png)
![Solutions-Directory-Badge Solutions-Directory-Badge](https://www.specificityinc.com/wp-content/uploads/2024/03/Solutions-Directory-Badge-1024x1009.png)
![instantly-black instantly-black](https://www.specificityinc.com/wp-content/uploads/2024/03/instantly-black.png)
![just-call just-call](https://www.specificityinc.com/wp-content/uploads/2024/03/just-call.png)
![meta-partner meta-partner](https://www.specificityinc.com/wp-content/uploads/2024/03/meta-partner-300x176.png)
![monday monday](https://www.specificityinc.com/wp-content/uploads/2024/03/monday.png)
![onspot onspot](https://www.specificityinc.com/wp-content/uploads/2024/03/onspot.png)
![postmark-logo postmark-logo](https://www.specificityinc.com/wp-content/uploads/2024/03/postmark-logo-300x86.png)
![simplifi simplifi](https://www.specificityinc.com/wp-content/uploads/2024/03/simplifi-300x55.png)
![StackAdapt_Logo_StackAdapt_Logo+Wordmark_500px StackAdapt_Logo_StackAdapt_Logo+Wordmark_500px](https://www.specificityinc.com/wp-content/uploads/2024/03/StackAdapt_Logo_StackAdapt_LogoWordmark_500px-300x73.png)
Our Partners & Toolbox
![basis-tech basis-tech](https://www.specificityinc.com/wp-content/uploads/2024/03/basis-tech-1.png)
![beeswax-black beeswax-black](https://www.specificityinc.com/wp-content/uploads/2024/03/beeswax-black.png)
![call-loop call-loop](https://www.specificityinc.com/wp-content/uploads/2024/03/call-loop.png)
![callrail callrail](https://www.specificityinc.com/wp-content/uploads/2024/03/callrail.png)
![centro centro](https://www.specificityinc.com/wp-content/uploads/2024/03/centro-1.png)
![clutch clutch](https://www.specificityinc.com/wp-content/uploads/2024/03/clutch-300x300.png)
![delivr delivr](https://www.specificityinc.com/wp-content/uploads/2024/03/delivr-300x76.png)
![google-partner google-partner](https://www.specificityinc.com/wp-content/uploads/2024/03/google-partner-300x58.png)
![Solutions-Directory-Badge Solutions-Directory-Badge](https://www.specificityinc.com/wp-content/uploads/2024/03/Solutions-Directory-Badge-300x296.png)
![instantly-black instantly-black](https://www.specificityinc.com/wp-content/uploads/2024/03/instantly-black.png)
![just-call just-call](https://www.specificityinc.com/wp-content/uploads/2024/03/just-call.png)
![monday monday](https://www.specificityinc.com/wp-content/uploads/2024/03/monday-300x75.png)
![meta-partner meta-partner](https://www.specificityinc.com/wp-content/uploads/2024/03/meta-partner-300x176.png)
![onspot onspot](https://www.specificityinc.com/wp-content/uploads/2024/03/onspot.png)
![postmark-logo postmark-logo](https://www.specificityinc.com/wp-content/uploads/2024/03/postmark-logo-300x86.png)
![simplifi simplifi](https://www.specificityinc.com/wp-content/uploads/2024/03/simplifi-300x55.png)
![StackAdapt_Logo_StackAdapt_Logo+Wordmark_500px StackAdapt_Logo_StackAdapt_Logo+Wordmark_500px](https://www.specificityinc.com/wp-content/uploads/2024/03/StackAdapt_Logo_StackAdapt_LogoWordmark_500px-300x73.png)
AdTech issues we solve:
![bot-traffic bot-traffic](https://www.specificityinc.com/wp-content/uploads/2024/01/bot-traffic.png)
Bot Traffic
56% of all online ads are never seen by a human
We START with signal verified data immediately cutting out bots
![adplacemnt adplacemnt](https://www.specificityinc.com/wp-content/uploads/2024/01/adplacemnt.png)
Ad Waste
$66 billion of ad spend was wasted due to click fraud and ad fraud
Ads are deployed only to our data ensuring no spend is wasted on click or ad fraud
![cookie-dep cookie-dep](https://www.specificityinc.com/wp-content/uploads/2024/02/cookie-dep-150x150.png)
Cookie Deprecation
Up to 60% of the market has lost targeting behaviors with the major cookie deprecation changes still ahead.
We can still granularly target audiences and resolve your data for remarketing, and to build you a first party data set.
![audience audience](https://www.specificityinc.com/wp-content/uploads/2024/01/audience-150x150.png)
Audience ID Accuracy
Inaccurate data means wasted budget, targeting the wrong people, miss opportunities and communication breakdown.
Our first party data graphing solves all of these problems